
The major "International Marketing" consists of two parts. In summer 2026 the part "Global Marketing-Management" is read by Prof. Manfred Uhl, Product- and Sales Management is read by Prof. Dr. Barbara Eschner and Prof. Dr. Klaus Kellner.
- Dozent/in: Barbara Eschner
- Dozent/in: Klaus Kellner
- Dozent/in: Manfred Uhl