Gilt für Studienbeginn vor WS 2025-26!!!!
Für die Teilnahme an einer Vertiefung ist eine Anmeldung notwendig.
Die Teilnahme an einer Vertiefung ist gem. SPO möglich ab dem Erreichen von 80 CP im Studienverlauf (CP aus FWP/AWP-Fächer zählen nicht mit). Die 80 CP müssen mit dem Beginn des WS 2025-26 (01.10.2025) vorliegen.
Der Anmeldezeitraum läuft von Mittwoch, 02.07.2025 (07:00 Uhr) bis Mittwoch, 16.07.2025 (23:00 Uhr).
Bei dem verwendeten Anmeldeverfahren handelt es sich um ein Prioritätenverfahren (kein "first come first serve"). Erst nach Ablauf der Anmeldephase wird eine Platzzuteilung vom System vorgenommen.
Über die Platzzuteilung werden Sie nach Abschluss des Anmeldeverfahrens informiert, spätestens jedoch bis zum 31.07.2025.
Alle weiteren Informationen finden Sie im Kursraum, in dem Sie als IM-Studierende automatisch eingeschrieben sind.
Wenn Sie als IM-Studierende nicht in den Kurs hineinkommen, aber der Meinung sind, Sie müssten sich für das WS 2025-26 für eine Vertiefung anmelden, dann schreiben Sie bitte ein Mail an "studiengang.wirtschaft@tha.de" unter Angabe der Matrikelnummer. Wir bearbeiten dann Ihre Anfrage zeitnah.
Applied Business Management | IM | 2 SWS | 2 CP | einmalige (keine zweite!) Einführungsveranstaltung am 6. Oktober 2025, Start um 08:00 Uhr, via ZOOM | ZOOM-Anmeldedaten werden an alle verbindlich angemeldeten Studierenden tags zuvor versandt.
Termin des Planspiels: Das cloudbasierte Planspiel wird je wöchentlich und freitags, Start am 17. Oktober bis 31. Oktober (je 11:30-17:20 Uhr) ausschließlich im Computerlabor durchgeführt. Es besteht unbedingte persönliche Anwesenheitspflicht (andernfalls NICHTTEILNAHME als Konsequenz). Erste Informationen zum Planspiel siehe hier: https://www.topsim.com/wp-content/uploads/2021/03/KB_TOPSIM_GoingGlobal.pdf.
Last but least: Applied Business Management will be taught in (non-native) English; Guest and Erasmus Students, however, ought to understand the comments above given that studying in Germany is about practising German language skills, too, isn’t it? Hence, I wouldn‘t have survived in Paris w/o understanding and speaking French. Verständlicher Weise.
- Dozent/in: Marcus Labbé
Strategic Management describes the process that companies use to gain competitive advantage against their competition in the given environment. It helps students to understand the importance of analyzing the environment and their own strengths and limitations to find the best available strategy to survive and prosper under the conditions of globalization, fierce competition and changing environments. With the help of many examples students are able to identify and define strategic options to improve competitiveness.
In the course students will get an insight into the strategic decision making process according to Barney and Hesterly. They will understand the importance of a company vision, how to set targets, make an internal and external analysis to identify strategic options that should result into a competitive advantage.
The lecture is combined with a business simulation in which students can test their acquired knowledge. Information about that you find in the respective course.
Lecture is scheduled to Thursdays afternoon 14:00-15:30
The course may be held partially online. The Zoom Meeting Data for the lecture:
Meeting-ID: 963 4653 7359
Kenncode: 012578
- Dozent/in: Michael Freiboth
In this simulation students will learn how to manage a company in a competitive environment. Students will take the role as members of the board to decide in six rounds about strategic options to let their company succeed against the competition. The simulation id designed under the motto Learning Business by Doing Business.
To ensure the learning success of the simulation it will be held as a blocked seminar of two full days on Friday/Saturday, starting 08:00.
Students that enroll should also choose one of the weekend dates. Simulation Dates can be chosen in the course
- Dozent/in: Michael Freiboth
Topics: In this course "European Business Studies", we will focus on important EU policy areas from an economic point of view. The class focuses on six core economic policy areas: The EU Financial System, EU Environmental and Energy Policy, EU Competition Policy, EU Trade Policy, EU Regional Policy and Digitalization in the EU. Regarding the different topics, we will look both into economic theory and discuss current important developments in this respect.
A study trip (1 day) to the European Central Bank in Frankfurt on November 26th will be part of the course.
Please note: European Law will this semester not be a part of the study focus “European Business Studies”
Date: tbd
Assessment and contribution to module mark: written exam
Credits: 8 SWS / 12 CPs
Lecturer: Prof. Dr. Maria Lehner
- Dozent/in: Maria Lehner
This part of the VT HRM covers the following aspect of Human Resources Management:
International Human Resource Management and Expatriation with some aspects of cultural differences important for HRM.
This lecture/seminar is held as a blocked seminar in October, starting 2nd from 09:50-13:00.
Some of the lecture dates maybe held online. In that case the Zoom Data for the course is:
https://hs-augsburg.zoom.us/j/91705866504?pwd=Tk9yRFBnYzVCdjdsSzZEeXhGTXVXdz09
Meeting-ID: 917 0586 6504
Kenncode: 899403
- Dozent/in: Michael Freiboth
Content: In this course, students will learn the basics of the following management control processes and apply their newly acquired knowledge in case studies during the semester. The focus topics of the course are:
- Management control framework (incl. responsibility centers)
- Strategic and operational planning
- Forecasting
- Performance measurement & variance analysis
- Sustainability control
Exact dates will be communicated in the first lecture and will be available in Moodle afterwards.
Lecturer: Prof. Dr. Alexander Stehle
- Dozent/in: Alexander Stehle
- Financial perspective on logistics & supply chains
- Outsourcing: drivers, opportunities & risks as well as success factors
- 4 major steps of the outsourcing process
- (Financial) tools to control outsourcing decisions
- Project management tools to manage an outsourcing project
- Relevance of sustainability in outsourcing decisions/processes
Timetable: course will take place on Thursdays (first lecture, 02.10.), generally every other week from 14.00 to 17.10 Uhr.
Exact dates will be communicated in the first lecture and will be available in Moodle afterwards.
Examination / grading: written exam at end of semester (50%) and course works (e.g. case studies, home assignment) during the semester (50%).
Credits: part of specialization Logistics & Supply Chain Management
Lecturer: Prof. Dr. Alexander Stehle
- Dozent/in: Michael Krupp
- Dozent/in: Alexander Stehle
- Dozent/in: Florian Waibel